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Borstein Electric Company

Camden Electrical Supply & Appliance Dealer

Introduction

The Borstein Electric Company was operated in Camden by Isadore and Meyer Borstein. The Borstein brothers were the sons of Joseph and Celia Borstein. The Borsteins had come to America from Russia in 1889, living in Kentucky for several years in the 1890s and in Louisiana early in the century, before coming to Camden NJ, eventually settling at 1200 Everett Street. Besides Isadore and Meyer, there was another brother, Benjamin, and five sisters, Sadie, Clara, Rhenette, Rebecca, and Adele. Isadore Borstein was born in Kentucky in 1900, while brother Meyer was born in Louisiana in 1902. Joseph Borstein eventually opened up a grocery store.

Benjamin Borstein was drafted July 16, 1918 and sent to Camp Dix NJ where he was assigned to Company 41 of the 153rd Depot Brigade. While on furlough from Camp Dix he came down with Spanish influenza and died at home on September 30, 1918.

The Borstein family began the business in 1918. The business was at 930 Broadway during the winter of 1921. The following year the Borsteins leased space in the old Wildey Hall 502 Pine Street. The building was sold the following year, which forced a return to 930 Broadway. At the end of 1924 a lease was signed for 918 Broadway. By 1930 the family had moved to 606 South 5th Street. With the success of the business the Borsteins purchased a fine home at 1500 Baird Boulevard in the Parkside section of Camden. Isadore Borstein, who had wed after 1930, with his wife Mildred, moved to 2592 Baird Boulevard by 1947. Mildred Borstein served as bookkeeper to the company in those days.

The store moved several times during its years of operations, which spanned the 1930s through the 1970s. The business was located as late as the summer of 1942 at 201 Broadway, which had been the home of Camden mayor Roy R. Stewart's haberdashery, and in recent years was been the home of Broadway Eddie's Food Court, owned by the late Broadway Eddie Warhoftig. When the Eagles Hall at 415 Broadway became available in November of 1942, the Borsteins purchased it at a tax sale from the city of Camden, and moved their business to the new building. By 1947 a second business, National Electric Supply, had opened up at 806-08 South 5th Street. The 1959 Bell Telephone directory shows that the two business had relocated to the corner of South 7th Street & Kaighn Avenue by 1959, although it appears that retail appliance operations had ceased. National Electric Supply was still in business at 7th Street and Kaighn Avenue as late as 1977.

Isadore Borstein also served as vice-president of the Camden County Chamber of Commerce in the late 1940s. A resident of Cherry Hill NJ in his later years, he passed in January of 1980. Brother Meyer moved to Miami FL, where he died November 10, 1989.

After working as a coat buyer for a department store, sister Adele Borstein operated Adele's Apparel Shop, known in later years simply as Adele's, from the 1940s through the 1960s at 1197 Haddon Avenue in Camden. She later moved her business, and in the late 1960s and early 1970s operated at Route 38 and Church Road in Cherry Hill. She passed away in March of 1984.

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Photos

Looking South on Broadway from Mickle Street

Borstein Electric, 1936, looking South on Broadway from the Elevated Railroad Tracks at Mickle Street.

On left 200 to 222 Broadway, known as the holl block. The 12 story Stevens Building was at 300 Broadway, is gone; the site made into a parking lot.

On Right, Broadway beginning at 201, which was at the time the home of Borstein Electric. It had been the home and place of business of Roy R. Stewart, Mayor of Camden from 1931 to 1935. In 1936 Roy R. Stewart's business was at 203.

The second building is the Grand Theater. The movie playing was the 1936 release “The Princess Comes Across,” a comedy starring Carole Lombard and Fred McMurray.

415 Broadway, 1942. Just prior to its sale to the Borsteins

415 Broadway, 1942. Just prior to its sale to the Borsteins

Storefront window of 413–417 Broadway, circa 1943. Sign across the street is for Dorothy's Little Bazaar at 412 Broadway.

Adele Borstein's Shop Envelope, with Return Address Imprint, 1963.

Adele Borstein's Shop Envelope, with Return Address Imprint, 1963.

Nostalgia from Progress Lighting Advertisement. Camden Courier-Post, August 4, 1971
Nostalgia from Progress Lighting Advertisement. Camden Courier-Post, August 4, 1971.

Our Gift to the 1938 First Born in Camden County

Camden Courier-Post —

Our Gift to the 1938 First Born in Camden County - Camden Courier-Post, January 1, 1938

As Distributors for

WESTINGHOUSE

Kitchen Proved REFRIGERATORS

Our Gift to the 1938 First Born in Camden County

Electric Bottle and Food Warmer

BORSTEIN

201 Broadway, Camden

TELEPHONE CAMDEN 5-3-6-7

Important!

Camden Daily Courier —

Important! - Camden Daily Courier, April 17, 1922

We Are Now at Our

NEW LOCATION

Southeast Corner

Fifth and Pine Sts.

With a Full Line of

ELECTRICAL GOODS

Wholesale and Retail

(Formerly at 930 Broadway)

Bornstein Electric Co.

A Week’s Wash Free in Your Home!

Camden Courier-Post —

A Week’s Wash Free in Your Home! - Camden Courier-Post, June 1938

Let us put a Bendix, The Successor to the Washing Machine, in your home entirely Free! You give it every test. Learn the real meaning of Workless Washdays with your own family wash . . . and no obligation to purchase!

FIND out for yourself that Bendix eliminates wash-day completely. Bendix not only does your washing better . . . it rinses three times and damp-dries the clothes ready for the line . . . AUTOMATICALLY . . . you don’t even have to be present. Just think! A full week’s wash done with only a few minutes of your time . . . and your hands never touch water. Prove Bendix in your home without obligation.

Bear in mind that a Bendix pays for itself in actual cash savings . . . and a Bendix is practical to own on easy terms.

This Is All YOU Do . . . Bendix Does The Rest AUTOMATICALLY

Put An End To These Washday Drudgeries

BENDIX HOME LAUNDRY

WASHES - RINSES - DAMP-DRIES AUTOMATICALLY

BORSTEIN ELECTRIC COMPANY

201 BROADWAY Phone Camden 5367 Woodbury—43 So. Broad Atlantic City—3604 Atlantic

Borstein Electric Company Invoice

Orange invoice form of the Borstein Electric Company, 415 S. Broadway, Camden 3, N. J., dated May 5, 1954

BORSTEIN ELECTRIC COMPANY
Westinghouse Refrigerators · Laundromat · Dryers · Ranges · Television
Magic Chef · Caloric Gas Ranges · Toridheet Oil Burners

Air Conditioning · Refrigeration · Heating
415 S. BROADWAY · CAMDEN 3, N. J.
Telephone WOodlawn 4-5367

SOLD TO
Date May 5, 1954

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